Reachyourhappyplace
Beauty by Sweden
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Beauty by Sweden
Crafted by nature, backed by science. Sustainability isn’t a campaign for us — it’s woven into how we source, make and give back.
Our commitment
Since 1967 we’ve believed beauty and responsibility go hand in hand. From the ingredients we choose to the packaging we design and the communities we support, we’re committed to leaving the world a little more beautiful than we found it.
How we do it
Natural ingredients sourced with respect for people, animals and ecosystems.
Designing out waste with recyclable, refillable and reduced packaging.
Safe, transparent formulas — never tested on animals.
Supporting children and women through the Oriflame Foundation.
100%
Cruelty-free products
2030
Net-zero ambition
1M+
Trees planted
0
Microplastics in rinse-off
From source to skin
We map our ingredients back to source, favour renewable and certified materials, and publish our progress openly. Beautiful results should never come at the planet’s expense.
